Roger Brooks Brown Bag L&L Series

  1. Sep 11 @ 12:00 pm to 1:00 pm
  2. Sep 18 @ 12:00 pm to 1:00 pm
  3. Sep 25 @ 12:00 pm to 1:00 pm
  4. Oct 02 @ 12:00 pm to 1:00 pm

No need to RSVP just bring your lunch, note pad and pen.  Get inspired with new ideas that you can implement TODAY!

Roger Brooks Brown Bag L&L Series

Roger Brooks International ~ Destination Development Webinar Series builds on the community assessment conducted in December 17' by Wellington County. 

In these Webinars we will hear:
Part 1 - Over the years, we’ve talked a lot about branding, particularly “place branding,” but in this deep-dive workshop, we help you identify your unique selling proposition.

Part 2 - TripAdvisor is now the most visited travel site in the world. The site goes far beyond just restaurant and lodging reviews. It is quickly becoming the definitive travel planning website. So what should you do to get the most out of this incredible resource?
In this fast-paced and exciting presentation, you’ll learn:
- How to best use TripAdvisor to your advantage
- Step-by-step instructions on how to manage reviews and listings
- How to get your attractions,activities and amenities included
- How to add photography and what photos will help close the sale
- How to correct or update information found on the site

Part 3 - We regularly preach that 45% of your marketing dollars should be spent on digital, including your website, e-newsletters, SEO, social media, and online advertising. In this presentation, we help you prioritize your spending, identify the best tools you can use for free or just a few dollars, and the must-have tools you need to increase your online exposure and sales. This is a great primer for newbies and a great refresher for seasoned marketers as well.

Part 4 - In the “Ultimate Guide” series, this is the culmination showing you how best to market your business or destination. This is the ultimate guide to developing printed materials and guides, print ads, video ads, your website’s home page, words and phrases that work every time, and the power of using great photography. This is the “Cut to the chase” guide incorporating the best of ten of our marketing videos. You will be provided with tips and tricks you can implement today to make a HUGE difference tomorrow.